It can be expensive and time-consuming to print materials like brochures or newsletters. Luckily, there are many software solutions to streamline the process and make it easier for business owners to create aesthetically-pleasing, professionally-designed marketing documents in house. DTP (desktop publishing) programs are popular solutions for multipage documents like these, and can also be used to create single-page documents such as posters, flyers, and business cards.
The best dtp applications can handle both print design as well as digital design. They have features like predesigned templates and layouts that help speed up the creation of marketing materials. The software also has advanced editing capabilities, including text and image manipulation. Designers are also able to easily edit and modify designs to meet their clients’ needs.
Before the introduction of DTP, printing newsletters or similar documents for business was a tedious and expensive process. The technology revolutionized business by allowing businesses to create their own brochures and marketing materials at their own expense, thereby reducing costs.
The best dtp software is available for a variety of price ranges and levels. For instance, the Scribus is free and open source. Scribus is a powerful application designed to be simple enough for beginners to master yet still includes professional-grade features. This includes support for CMYK spots, CMYK, ICC color management, and the capability to create PostScript or PDF files directly. Serif’s Affinity Publisher 2 offers a new version of the renowned desktop-publishing program. It may not come with as many options as its competitor Adobe InDesign but it still has plenty to offer.